Deciding to sell commercial property is rarely a snap decision. Whether you are weighing a 1031 exchange, responding to a strong market, or simply ready to move on to a new investment, the choice deserves the same careful strategy you used when you bought the property. Rushing the decision can cost you real money at the closing table.
Why Sell Now?
Start by clarifying your goal. Are you chasing liquidity, repositioning into a different asset class, or reacting to a change in the submarket? Each of these goals points toward a different pricing and marketing approach. A clear answer helps your broker recommend the right pricing and timeline for your property. It also shapes how we market the listing to buyers.


So you have decided to sell your property. Before anything else, it is a good idea to sit down and clarify your motivations and draw up a basic time frame for the selling process.
Why Sell?
Why do you want to sell your property? Are you looking to reinvest through a 1031 exchange, reposition capital into a different asset class or submarket, or take advantage of strong pricing in today’s market? You might think your reasons are obvious, but it helps to consider the tax, timing, and financial implications of each option. Being clear about your goals for selling makes it easier for us to determine the right pricing and marketing strategy for your property.
When Should I Sell?
You should immediately establish your time frame for selling. If you need to sell quickly, we can speed up the process by giving you a complete market analysis and action plan to obtain all of your goals. If there is no pressing need to sell immediately, you can sit down with one of our expert real estate agents to thoroughly review the current market conditions and find the most favorable time to sell.
What Is The Market Like?
When you work with us, you can be sure that you will have our knowledge, expertise and negotiating skills at work for you to arrive at the best market prices and terms. We will keep you up-to-date on what is happening in the marketplace and the price, financing, terms and conditions of competing properties. With us, you will know exactly how to price and when to sell your property.
How Do I Optimize My Finances?
Deciding to sell your property demands a serious consideration of your current financial situation and future possibilities. With the help of our qualified agents, you will be able to effectively assess the cumulative impact of these changes, estimate potential proceeds of selling your property, and plan effective tax savings and estate planning strategies. We will ensure that you not only take control of your finances, but use them to their fullest potential.
Why You Should Choose APLA Group
You may opt to sell your property independently. There are many excellent reasons, however, why you should choose us to assist you in this important undertaking. We will ensure that you maximize your opportunities in the current real estate market. With our extensive contact networks that we have developed throughout our years of service, as well as our current and past clients, we will employ the most effective marketing and advertising strategies for your property. We will also guide you through the complicated paperwork involved, from the initial agreement to the final documents.
What Sets Us Apart from Other Agents.
- Education. The most important factor in choosing a real estate professional is their education in the real estate industry. Our multifamily and commercial real estate investment professionals have advanced training and education, allowing them to be among the top agents in the world, earning prestigious designations in the various fields of real estate.
- Experience and Expertise. You want a full-time agent who is familiar with your submarket and with the type of property you intend to sell, who has brokered disposition of similar assets in the past, and will deploy a diverse range of marketing and advertising strategies. How tech-savvy is your agent? How many similar properties has he or she been able to sell in the past? Let us show you how our team at APLA Group meet and exceed our clients investment needs!
- Availability and Commitment. Your agent should be capable of prompt and decisive action during the course of selling your property. Does your agent make it a point to keep in touch with you constantly? Can your agent easily be contacted in case of emergencies or even for the simplest questions? Is your agent available on evenings and weekends when an investor or broker calls with an offer? Rest assured with APLA Group, because the answer to all these questions is a whole-hearted “Yes!”, because we understand your reasonable expectations and we are in this together.
- Rapport. We take the time to listen to your goals and clarify your needs in order to better understand your unique situation, and our team is genuinely invested in the outcome of your acquisition, disposition, or exchange. Our team at APLA Group will be your guide and partner in this crucial decision.
What Is Your Property Worth?
Without a professional agent, most independent property sellers tend to overestimate the value of their property, or worse, underestimate and lose a great deal of their potential profit. You can avoid this pitfall by consulting with our team of experienced real estate listing agents. Start today by contacting us for an Opinion of Value!
Timing the Market
Cap rates, interest rates, and buyer demand all shift over time. Each one affects what your property is worth today versus six months from now. Waiting for a slightly better price can sometimes cost more than it gains. Carrying costs add up fast while a property sits on the market. If you are considering a 1031 exchange, your timeline also needs to account for identifying and closing on a replacement property within the IRS deadlines. Missing one of those windows can undo the tax benefits you were counting on.
Deciding to Sell Commercial Property the Right Way
An experienced broker can give you an honest opinion of value before you list, so you avoid overpricing and sitting on the market. It also protects you from underpricing and leaving money on the table. Review our recent sales to see how similar properties in your submarket have performed and what buyers are currently paying. Contact us for a free opinion of value when you are ready to explore your options, whether that means listing now or waiting for a better window.